---
title: PMF Factory
---

# Product-Market Fit Book

### How to Build a Business That Scales

Download the free e-book now!

Including Success Stories of **Bexio, Xovis** and **Cron**

Section I & II available now:

✓ Understanding Product-Market Fit

✓ How to focus on Product-Market Fit

[Download for free](https://share-eu1.hsforms.com/1mr8lliBuQYeUVpN2lhS3Tw2du7hm)

[Book a meeting](https://meetings-eu1.hubspot.com/michael-sauter?uuid=01936928-e975-4b52-94f2-f57a9d11f961)

Section III available later this year - [sign up now](https://www.pmf-factory.com/book?hsLang=en).

✓ How to iterate towards Product-Market Fit

 

 

![image-3](https://www.pmf-factory.com/hs-fs/hubfs/Imported%20sitepage%20images/image-3.png?width=603&height=861&name=image-3.png "image-3")

## What people say

> "Reaching a strong product-market fit has truly been a game changer for the success of Bexio. That's why I highly recommend delving into this book and learning as much as possible about how to achieve product-market fit."
> 
> 
> 
> ![Jeremias](https://www.pmf-factory.com/hubfs/Jeremias.jpg)
> 
> Jeremias Meier Co-Founder of Bexio, Partner at session.vc

> "Many startup founders talk about product-market fit, but very few have a systematic approach to achieving it quickly and cost-effectively. The structured approach presented in this book is a great guide to reach product-market fit faster and more efficiently."
> 
> 
> 
> ![thomas-duebendorfer](https://www.pmf-factory.com/hubfs/Imported%20sitepage%20images/thomas-duebendorfer.jpeg)
> 
> Dr. Thomas Dübendorfer Internet Entrepreneur, Angel Investor, and President at SICTIC

> "This book has what it takes to become a standard work in the startup environment. It deals with a startup's fundamental question: How can I grow successfully? This book answers that question in a credible way."
> 
> 
> 
> ![thierry-kneissler](https://www.pmf-factory.com/hubfs/Imported%20sitepage%20images/thierry-kneissler.jpg)
> 
> Thierry Kneissler Co-Founder Twint, Board Member of various startups

> "This handbook is a powerful read for investors to secure a well-use of provided funds and enhances the chance of a positive return. It is in the interest of investors to avoid premature scaling. Therefore, the importance of a strong product-market fit before scaling cannot be underemphasized."
> 
> 
> 
> ![ruediger-petrikowski](https://www.pmf-factory.com/hubfs/Imported%20sitepage%20images/ruediger-petrikowski.jpg)
> 
> Rüdiger Petrikowski Vice President at ZID KMU Capital, Regional Director Berne at SICTIC

> "This book is an easy read, packed with relevant facts, clear use cases and quotes that hit the mark. Written from a start-up perspective with personal experience, it's a practical guide that motivates and reminds entrepreneurs of the challenges they may face, including the pitfalls of rapid growth."
> 
> 
> 
> ![kathrin-wolff-schmandt](https://www.pmf-factory.com/hubfs/Imported%20sitepage%20images/kathrin-wolff-schmandt.jpeg)
> 
> Kathrin Wolff Schmandt Board Member/Strategic Growth Specialist / Innovation Accelerator